STRATEGY CONSULTING & RESEARCH

Epiport's team of full-time strategic marketing consultants and specialists collaborate to help clients meet growth objectives by solving their strategic marketing challenges, attracting more traffic, capturing more leads and converting those leads to sales.

INTERNATIONAL MARKET RESEARCH & COMPETITIVE ANALYSIS

DIGITAL STRATEGY & INNOVATION

COMMERCE & MARKETING PLATFORMS

BRAND MARKETING & STORYTELLING

DIGITAL PERFORMANCE MEDIA

LEAD GENERATION

INTERNATIONAL MARKET RESEARCH & COMPETITIVE ANALYSIS

Complementing our branding and communication solutions are Epiport's analytical solutions that help marketers stay ahead of their competition, customer and industry. In addition, Epiport can provide in depth insights into where a company stands versus competition on efficacy of sales and marketing processes to support companies in focusing efforts in growth areas.
  • Consumer Insights
  • Cultural Insight
  • Communications Optimization & Tracking
  • Competitive Analysis
  • Product Research
  • Market Segmentation & Analytics
  • Primary Research (Trade Interviews)

DIGITAL STRATEGY & INNOVATION

Across industries and functions, the common denominator these days is change. Innovative leaders are asking how digital technology can be harnessed to drive transformative growth, and how the challenges posed by rapid change can be turned into a source of competitive advantage.
  • Long-term Planning and Digital Roadmap Development
  • Product & Pricing Strategy
  • Financial Modeling
  • Paid, Organic and Sponsored Media Strategy
  • “Omnichannel” Experience Strategy
  • Social Media Strategy

INTERNATIONAL E-COMMERCE & MARKETING PLATFORMS

Real customers bounce between buying phases regularly in their purchasing process. One minute they may appear ready to act, only to be influenced to another decision by a friend’s social media post or some compelling competitor video content. Or, they may have gone to a brick-and-mortar store with the intent to buy, only to find a better deal on their mobile device. Epiport has helped companies create more digital profits by growing traffic and improve conversion rates to help clients reach their online goals faster.
  • E-Commerce Strategy Development
  • Product & Pricing Strategy
  • Content Strategy
  • Paid, Organic and Sponsored Media Strategy
  • Affiliate Marketing Strategy
  • “Omnichannel” Experience Strategy
  • Shopping Engine Strategy (i.e. Amazon, Rakuten, T-Mall, etc.)
  • Social Media Strategy

INTERNATIONAL BRAND MARKETING & STORYTELLING

A "brand" only exists when customers say that it is so. So the use of the term "brand" or "branding" as a verb, as a way of thinking about the efforts of a marketing department or agency, isn't correct in our opinion. A brand isn't something created overnight. It's developed through a series of key steps in defining the brand through strategy.
  • Brand Strategy
  • Brand Activation & Relevance
  • Brand Portfolio Management
  • Brand Performance

DIGITAL PERFORMANCE MEDIA

One promise of digital media is that it is highly measurable and targetable. In reality, this is challenging due to the complexity of display advertising, search and the social technology landscape. Just when brands feel they have a handle on the situation, consumer behavior changes, competitors alter tactics and new technologies arise that evolve the marketing landscape.
  • Campaign Governance & Strategy
  • Paid Search
  • Media Planning & Buying
  • Advanced Analytics & Attribution
  • Targeting & Segmentation
  • Bid Management & Automation
  • Media KPIs & Reporting

B2B LEAD GENERATION & OUTSOURCED ACCOUNT MANAGEMENT

How do you attract and manage leads? There is no fixed process in place for generating and managing leads from capturing the opportunity (warm lead) through sales closing. However, common ways we can support businesses to generate leads includes online inbound marketing (i.e. social, search marketing, content marketing, PR) as well as outbound marketing (e-mail, events/conference/trade shows, strategic partnership outreach, etc). We provide international lead generation services to develop inbound and outbound sales funnels to identify and develop new sales leads for your business.
  • Lead Prospecting - Opportunities and Warm Leads
  • Marketing Automation and CRM Integration
  • Inbound Marketing and Demand Generation
  • PR & Media Exposure
  • Outbound Sales and Account Management Services

REQUEST A FREE CONSULTATION

GET IT